Skill Training Project Management
Full course description
Entrepreneurial ventures that seek to commercialize new technology need to develop a clear path by which a theoretical claim, or a lab model can be transformed into a “real” product. Effective management of the product and production engineering effort is key, as technology ventures usually require many man-hours for research, development and engineering. Project management skills prove to be of great value in prioritizing tasks and in allocating resources. In addition, you will have to be able to get other people interested in your effort. Investors or managers are happy to take technical risks (much less so for market risks) when entrepreneurs or business developers can show that they understand how technological uncertainty will reduced to known risks. This requires excellent interpersonal skills as one can only convince others when one can listen.
Technical and engineering insight and foresight are important, yet most books and courses on entrepreneurship appear to neglect the engineering challenges that high-tech ventures face. In particular, project management is extremely valuable to technology ventures as it helps entrepreneurs and business developers to decompose the engineering effort into tasks, and to prioritize and sequence these tasks with the aim to reduce risks, minimize development time & costs.
Course objectives
Primary goals:
- Students understand the key role of product and production engineering in reducing the technical risks of technology based entrepreneurial ventures;
- Students are competent at deploying methods that allow one to save development cost and/or that can reduce development risk and uncertainty;
Secondary goals:
- Students know how to apply the practical skills required to craft a project plan
Recommended reading
- W.M.F. Jongen & M.T.G. Meulenberg (eds.), 2005, Innovation in Agri-Food Systems. Wageningen Academic Publishers
- Ulrich, K. T., & Eppinger, S. D. 2008. Product design and development (4th ed.). Boston: McGraw-Hill Higher Education
- Gray, C. F., & Larson, E. W. 2008. Project management: the managerial process (4th ed.). Boston: McGraw-Hill/Irwin.
- G.P.M. Poppe