Public Health Implementation and Evaluation
Full course description
The impact of health promoting interventions depends not only on the effectiveness of the program itself, but also on the reach in the population. Programs that have proven to be effective, will have little results if they are never used or have limited use, are used in an improper manner, or when use is discontinued before a health impact has been able to manifest. As a consequence, closing the gap between what we know works and the extent to which it is applied in communities or health settings is a prerequisite for improving population health.
In this course you will be introduced to the theory and practice of implementation and evaluation of health promoting programs. Cooperating in small groups, you will write an implementation and evaluation plan for a specific health intervention. In order to develop this plan you will first gain knowledge and understanding of concepts and theories of implementation and the theory of evaluation. You will also study the context, for which you have to identify the stakeholders and their needs and interests. This analysis will provide you the information to choose appropriate implementation strategies. Furthermore, you will have to develop a thorough understanding of the program and its outcomes, in order to be able to evaluate it.
- To explain theories of implementation and the principles of evaluation
- To identify implementation and evaluation stakeholders
- To integrate knowledge of concepts and theories into a sound implementation plan
- To develop an evaluation plan
VSS2102 Behaviour Change or VSS2105 Social Psychology
Recommendations: Having participated in the course VSC1201 Introduction to Public Health and/or VSC3202 Health Education and Communication is beneficial, but not a prerequisite.
The books listed below provide all the information that is required to develop, implement and evaluate health promotion programs. Students are strongly recommended to use these resources:
- Planning Health Promotion Programs: An Intervention Mapping Approach, 4th edition (2016) by L. Kay Bartholomew Eldredge, Christina Markham, Robert A.C. Ruiter, Maria E. Fernández, Gerjo Kok, and Guy S. Parcel. This book is not only useful during this course, but also in the other courses of the Master program and it is a great reference-work for your professional life. (Available on campus)
- Evaluation. A systematic approach, 7th edition (2004) by Peter H. Rossi, Mark W. Lipsey and Howard E. Freeman. (Available on campus)
- Diffusion of innovations, 5th edition (2003) by Rogers, EM. New York: The Free Press. (Available on campus)
Further literature is available through the reference list and indicated in the course manual. Students need to search for additional literature (using e.g., PubMed, PsycINFO, and Google Scholar) regarding the specific topic and setting they target with their small group. A selection of tutorials by the UM Library is available at http://library.maastrichtuniversity.nl/skills-and-support/ and might also be useful for this course (e.g., tutorials regarding finding your literature and referencing and avoiding plagiarism).